Well firstly I still think Monzo is great.
And, it’s super difficult - especially in this market to retain/attract customers. I don’t plan to leave monzo, but right now it’s just about my day to day spends account.
One of the things I love here is the diverse nature. I can find find out about Monzo, and discuss some great topics with great folks.
The below is just opinion, but for Monzo itself not to become “stagnent” in 23 I have thoughts.
The app
When Monzo launched it was sizmatically different. Now, not so much. It has a great look but it’s a bank not an app so it needs more.
Retention/attraction
Why do people really switch banks? Switch offers and incentives probably pay a large part here. I’d be genuinely interested in seeing how many people switched because of a different coloured card though vs actual money.
As above app features are great but offers and interest likely attract people away/in (source, me just now).
On that, Plus hasn’t really iterated at all in a good few years. I understand why with Covid etc but a good number of other banks do better here.
So what could Monzo do? Well find a way to at least zero the cost of plus. I get that it’s difficult but at least three other banks I can think of do this one way or another.
Also offers. Offers are not features available for free elsewhere. The plus offers have definitely
stagnated, would be nice to see some new ones, perhaps high street retailers for limited times.
Savings
Interest rates. Honestly right now it’s why I’ve moved all my savings out. It’s just not competitive in either easy access or fixed term.
If Monzo offered (and I’m not talking about shawbrook) an easy access pot that offered +1.5% on it even if there was a small cost it might do something to build more customers.
Also on loans & overdrafts. Competitive rates.
I appreciate that these things cost money and Monzo has to scale and grow. It appears to be doing that well. While it can’t likely do some or any of these things the above is what I would hope Monzo might do next.
EDIT: I wrote the post at like 3am so tidied up the grammar a little