It’s almost like Netflix knew what they were doing and the faux outrage didn’t really have an impact.
Whodathunkit!
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The tier obviously matters as that determines how much money they are making, which is the thing that matters. To pretend the tier doesn’t matter is ludicrous.
ADDING subscribers has no relevance to how many people downgraded. They are separate figures. People who downgraded is not a loss of subscribers.
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I think you’ve got this bit wrong. I would imagine that most people would opt for the ad tier. By definition, if you don’t already have Netflix, you’re less likely to appreciate the value proposition, and so more likely to spend less rather than more.
And the more people on the ad-tier, the more valuable it is, both in terms of how many viewers are seeing ads and the data being collected to improve the product further.
But as @Lightning720 says, it’s not increasing their revenue from memberships as a result - but should longer term as their advertising plans pay off on the ad-tier.
ARPU figures that don’t include the advertising revenue are no longer useful for time comparatives as it’s always going to look worse now without giving the complete revenue picture.
It’s like Apple’s bullshit claim that they pay more per stream than Spotify. That’s just a function of maths because they don’t have an ad tier that monetises at a lower value but is still revenue adding to the bottom line.
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I found them hit and miss since Channel 4 stopped doing them.
The one with the American girl and British guy just wasn’t even a Black Mirror episode IMO. Nothing weird about it.
They’re still made by the same people, so even if Channel 4 had kept doing it, you’d still have the same stories.
Brooker has also spoken of wanting to broaden what Black Mirror means, and get away from a narrow ‘weird and bleak’ niche. I think this is very sensible and if anything they should have done it sooner. Even in the first three seasons you could see where essentially the same story was being told again and again. Heck, even the very first Netflix episode was (to me) a retread of one of the best C4 ones.
Brooker took a break from making Black Mirror for precisely that reason, hence the gap between the most recent season and the one before.
Just finished Arcane and thought it was bloody brilliant.
I know I’m late to the party, but very highly recommended.
Absolutely agreed! A brilliant animation style, good story too. Shame it’s so long until season 2 though 
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Agreed.
Animation was just gorgeous. Brilliant characters and complex relationships. Amazingly well handled psychotic anti-hero. A villain that actually cares for something.
A same sex relationship that felt natural and well earned.
Brilliant use of the three act structure.
Best show I’ve seen this year.
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So more cancel, yes I really want to cancel, yes I really really want to cancel. OK, would you like to pay £3.99 for six months instead of £10.99?
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Always worth a try, particularly when they raise the price.
Can confirm I got through a good few years of cheap Netflix subscriptions before they stopped offering me this.
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Late to the party, BBC 
Though this could be why 
I’m paying a lot less via Sky, so interesting to see what happens…
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We are paying £5 a month for premium via Sky.
I think with all these services, it’s more a case of them having been under-priced for so long. Still doesn’t make the increases hurt less though.
Feels like they really want you to downgrade to the ad tiers, where they will likely make more money.
Maybe they’ll also start offtering a discounted annual sub, to help reduce monthly chrun.
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It’s really getting silly now…
I halve the cost with my partner so I never feel like it’s too much but given we casually watch Netflix for Friends and background shows it’s starting to look like it’s a cancel from us.
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Schitts Creek kept me entertained on my travels, but other than that, I’m not sure what else I’ve watched that’s actually kept me entertained.
Apple TV is the one for now.
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It’s not just Friends but it’s the sort of platform for watching the same shows over and over, rather than “oh I really want to watch this” like AppleTV is doing at the moment.
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