https://r.email.fintech.global/mk/mr/sh/1t6AVsd2XFnIGITywi0DzXiJLCypQQ/9aUq6xs2uvNB
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Doesn’t tell you how many people have to delete the app again because they have been rejected for a account
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Monzo users are younger and replace their phones more often which increases the download count.
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Personally think it should exclude same account downloads, and updates if those count towards it.
Not sure if either of those do, but they shouldn’t 
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anything to take away any positive monzo thing.
Let’s ignore rev being a travel card to many and getting a lot of downloads for the summer holidays/ Easter / October.
Hell chase added a lot of new customers with its free cash but monzo gets slatted because some folk get new phones and then they shouldn’t count
Away with you
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I was mostly joking, but my point was downloads are not such a good metric, demographics could easily account for a 10% increase I would think.
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The download counter, at least in the Google Play Store, counts 1 download per account, no matter how often you redownload.
They have to, in order to prevent dubious practices artificially inflating an app’s count.
I would very much assume that Apple’s is the same.
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Infographic below for anyone who couldn’t be arsed to click the link.
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A post was merged into an existing topic: Monzo in the media