Hope you’re all having a lovely week. Here’s your update:
One of the top pieces of feedback from the research day was that it’s hard to compare the various plans we have on offer. It’s not super easy to do this on a mobile screen, as comparison tables by design allow for you to scroll horizontally to compare information and features. We’ve designed a table that we think works on mobile and still makes it easier to compare. It looks a bit like this
We need your help. As part of these paid plans, we want to include some special offers that you really want to use. We have some broad ideas around food, entertainment, and exclusive events - but we’d love your inspiration by threading your ideas below. Nothing is off the table. If you include a website or link we’ll click through and see if we can make it work.
Billing and cancellations: we’re ironing out what happens when a customer misses a payment for their subscription and how we deal with that. We’re also looking into whether we do annual or monthly (or both) payments. Do you have any thoughts on this?
Cards: our team came back from France with five card designs they felt really good about. We did a round of internal reviews on Friday, then this week we walked around London and got some feedback from people on the street for some of the designs. We’ve narrowed our decision down to two different designs that we’ll refine over the next month or so.
In order to keep these updates useful, we’ll likely move to every 2-week updates. Now we’re getting into the flow of things, the next couple months will be all about knuckling down and building.