I’m working from home today (i.e. watching TV and sending one email per hour), and have just seen an advert on the TV for the Battleship Bismarck model kit (first issue £1.99!), which reminded me of my youth assembling Airfix models. I’ll admit, I’m intrigued (and slightly wistful as I remember my childhood constantly getting model parts glued to my arms, the table, the cat, etc).
I thought I’d have a look at the website to see what the overall cost would be, thinking you’d need maybe 20 issues for a full model? Nope, 140 issues. First issue £1.99, second £5.99, subsequent £8.99. That means you would spend £1,248.60 over 2 and a half years!! A quick Google and I find another Bismarck kit for £65.00 at Hobbycraft.
How can they get away with that kind of rip-off? I mean, you don’t get any accompanying magazines, but still… I’m gobsmacked. I wonder what the sign-up numbers are?