The stamping of loyalty cards is surely ripe for distruption (7th coffee free etc). If Mondo could find a way to log those deals, you could create the digital solution for the customer-retailer relationship. If it led to retailers having a digital tag on their loyal customers, imagine the commercial opportunities that would unlock for them. And consumers would just be happy they weren’t having to carry 5 different stamp cards in their wallets! You could also take over the Nectar/Boots Advantage space with this framework.
RossA (Andrew Ross) #2
This would be something for the individual business to build into using the API. How popular becomes will probably decide if it becomes worth it - I hope it does!