Stay alert to me does not mean obey the rules, it means to be on the lookout. How they think it will mean ‘wash your hands and continue social distancing’ baffles me
Especially when they’ve changed it from red round the outside. Green means go 
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Honestly can’t understand why it was changed to Stay Alert - it makes no sense.
Should of kept it but if they needed to change it they should of changed it to Stay Safe
No.
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Stay safe is still too ambiguous
It needs to clearly spell out what we need to do, in the same way ‘stay home’ did
How are people with limited English skills going to figure out what they need to do without being able to read a 2 pages of notes clarifying what being alert actually entails?
This is all because they want to down play the virus. There are (economic) fears that even when businesses are allowed to reopen, everyone will be too afraid to frequent them. This messaging is designed to imply that it is safer, even if it’s not.
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It’s designed to cover the government’s arse when there’s another peak. It’s deliberately ambiguous so they can say ‘well we did tell you to keep socially distancing and all that’
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Exactly this. Let’s be blunt, there is no vaccine and no guaranteed cure for those hospitalised. As long as the the health service can cope with those needing treatment (and be in no doubt that strict measures will be introduced again if R starts rising too much), the economy needs to restart bit by bit. Remember that for every business that fails, there are less people paying tax, and more money being handed out from remaining taxes.
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I agree just think at least it makes sense that washing your hands would be in Stay Safe
Stay alert is just awful and shouldn’t apply to a virus
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“Stay alert. If you get it at this point, it’s your own fault. Not ours.”
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There might be some dissent in the ranks.
Considering that there’s no promise or timeframe for a vaccine should we really stay locked down for a year or two?
Realistically we have to plan for herd immunity being the answer to this pandemic , a slow controlled ease of lockdown measures is the way to go to ensure that resources don’t get overwhelmed and that tightening measures in case of a spike won’t be too hard.
Continued government cash isn’t sustainable we have to start looking for a way out.
No one is forcing anyone to go out.
Saying that stay alert is stupid because you can’t see the virus is like saying stay safe means only go out in a full hazmat suit.
Stay alert effectively communicates that there is less danger at the moment than a stay at home message.
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Whilst I agree with the above, this messaging isn’t a slow controlled ease of lockdown measures - it’s a confusing and ambiguous change of messaging without a change of lockdown measures.
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You have not heard the messaging yet. You have just heard a slogan.
What is a slogan if not messaging?
Just how much detail do you expect to be able to be put into a slogan?
You have not heard the messaging behind it.
Far too many of what Wikipedia calls weasel words and phrases. “…as much as possible”, “…if you can”, “…where possible.” Leaves too much scope for people to do stupid stuff while still thinking they’re in the guidelines.
Clearly as a country we’re not content with the “Latest lockdown” and “Most deaths” award and want to also for the “Biggest second wave” award.
ETA:
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Got my popcorn ready for the next disaster from Boris at 7pm 🤦🤣
So we need to take appropriate measures? That’s not being staying alert. That’s following a predefined set of rules
Always good to be called stupid on a Sunday night
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What am I watching for?
What am I supposed to perceive and therefore how am I supposed to act when I perceive it?
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