Voting is open:
I’ve just filled it out - didn’t realise the British Bank Awards was just a data mining exercise though… I’ve never ‘voted’ before.
Edit: on a side note though you really should edit your link to just be a neutral link. It’s really not the right thing to do to sway people.
Ah I’m not joining a website to do it. I thought it was a bit more in depth review (more like ratings than one ratings and a submission).
Fair point, original post edited.
Viola Black for Best Bank 2021
“We are not a bank…”
Excluded then? I’d say so.
Monzo not even in the top 10 for current accounts, that is a shame
Yeah it’s odd that they have Monzo in the pre-paid card category when all the reviews are for a current account!
Monzo isn’t even in the right category…
This is such a crappy award.
Seems to be an award for whoever can mobilise the most customers to vote.
Made even worse by the requirement to register on the smart money people website.
Absolutely agree, it’s even weird a bit. Anyway, are there any synchrony bank reviews? Does anyone know anything about this bank? My brother wants to open an account with this bank but I haven’t heard about this bank before. Thanks in advance!
Even Starling are out with the begging bowl asking customers to fill it in. Had an email about it this week, promptly went into the bin.
I won’t fill out any awards stuff if a company starts asking me to do so.
They’re actually running paid ads asking for people to vote for them too
I came across this ad on Facebook.
I don’t really see the point of this. The vast majority of Facebook users won’t be Starling users so wouldn’t it make more sense to spend money on adverts that actually advertise the features of Starling?
I imagine they are narrowing their target audience in some way, but I’m not sure which. I don’t like their page on Facebook, and I haven’t been on their website recently. It’s possibly those with an interest in Fintech, but that seems like wasted dollars indeed.
That’s not really how advertising works.
The vast majority of their customers will be on Facebook. So this is a very good way to get them to vote and anyone that’s not a Starling customer sees that they win lots of awards.
Is that actually an ad or a Facebook Post, pretty sure they normally say “Sponsored” uner the name if its an ad
I know how Facebook adverts work in general, but I still don’t see how this is an effective use of money unless it is a post rather than an add as Addzy asked about.
But they can’t target their advertisment to only Starling customers (unless Facebook advertising has improved massively) so most people that see that advert probably won’t be Starling customers so they won’t have any reason to vote Starling.
I see Sponsored missing on about half of ads. I imagine it’s something to do with the never ending fight between ad blockers and Facebook regarding the Sponsored label.