To be clear, “increase driver pay” doesn’t mean increasing fares, but rather a Lyft-branded debit card with 4 percent cash back on restaurant purchases, 2 percent on gas, and 1 percent on groceries. Drivers can also “instantly access their earnings” through an “online bank account designed for their needs.” There will be no monthly fees and no minimum account balances or maintenance fees. Lyft is working with Oklahoma-based Stride Bank on this program.
I think Uber did something similar already, right? I could be wrong. Still, it’s interesting. If you were working as a Lyft driver, it seems like a no-brainer.