I’m always, always extremely careful to ensure that I tick (or don’t tick) the relevant boxes to ensure that I do not receive marketing from any companies that I do business with. Or marketing from their “trusted partners”
I’m also extremely choosy as to who knows my mobile number. I’ve had the same number since October 1999 and I receive very little unsolicited phone calls or text messages.
With the advent of 2FA, however, more companies now know my mobile number.
Some time ago I signed up for a Virgin Money credit card. I ensured that I was opted out of all marketing from the outset.
A couple of years later, I recieved a marketing text message. I phoned them and they confirmed to me that I was opted out. The call handler raised a complaint on my behalf.
The result of their investigation was that they had different systems that did not talk to each other. They agreed the message should not have been sent and offered me £75 provided I didn’t take complaint to Information Commissioner.
I took the money.
I only joined NatWest in January, ensuring that I was opted out of marketing. Despite this, last week I recieved a marketing text message from them promoting their smartphone app (that I already use).
The result of my phone all to them, about this, is that they know I’m opted out of marketing, they don’t know why I was sent the message and they can not guarantee it won’t happen again. A vague apology and no compensation offered.
In the last year or two, EE has upped its game on customer service.
That said, despite being opted out of marketing, they insist on sending me text messages suggesting I ‘get active with the EE app’. Again, I already use the app and they should know this.
A couple of years ago, one of their Twitter droids said that it was an “account information message” that they were “obliged, by law, to send to me.”
When I asked which law, specifically, they backtracked.
They still push the “essential account information” line when excusing marketing messages.
I suspect that big organisations, at the end of the, really do not care about customer wishes on how their data is used.
Personally speaking, I find it to be extremely intrusive to receive an unwanted text message or phone call.
I don’t place MIB faith in MPS / TPS, though I’m registered with both.
Don’t get me started on Royal Mail who believes that it’s fine to post rubbish directly into my hallway and their marketing opt out is limited to two years. What a farce.