NowTV is such a poor effort. A few of my pet peeves:
They’ve only just upgraded to HD50/fps but only on some devices and only if you pay extra. 4k / HDR is probably 10 years off at their pace!
You have to pick the devices you want to watch on (6 at the moment) and you can’t watch on any others. A pain in a house with 4 people with a TV/Tablet/Phone each and taking the service with you to parents for Christmas.
Streams in the browser need Silverlight which was deprecated in 2012 which means I can’t really watch on my Chromebook (the Android app is a bit flakey on Chrome OS).
No profiles so everybody in the house shares the same recently watched/watchlists/next episodes.
You can tell it’s a none streaming company trying badly to keep relevant. It pales in comparison with Netflix/Amazon/BT/Disney+