From @tom himself:
I was a Crowdcube investor personally in the last round. Like all other Crowdcube investors, I’ll look at this round now and figure out if it’s a good investment for me or not. What’s my appetite for risk? Do I have £X spare? How would I feel if I potentially lost it all? Do I have better opportunities to invest £X somewhere else? Can I afford to lock away £X and potentially not have access to it for 7 or 10 years? To me personally, maintaining a precise percentage shareholding is much less important than making a sensible investment decision.
[£X amounts edited for this context]
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