Iāve been thinking about what offering Iād buy into / how Iād put together packages if working on the inside.
Monzo canāt please everyone, so perhaps if they choose to offer multiple packages, theyāll go more specialised. I would.
For theTraveller
Earn air miles
Travel insurance
Lounge access
Improved cash access overseas
For theConvenience Seeker
Uber credit every month
Deliveroo/Eats credit every month / free deliv
Cinema ticket every month
For theWorrier
Private healthcare
Travel insurance
Gadget insurance
For anyone
Metal card, one-off Ā£10 fee, OR included with a 6+ month commitment.
Monzo, selling at volume, should be able to strike deals with partners to offer benefit to users. There should be benefit (e.g. $$ saving) to users more than the convenience of purchasing a bundle.
There is nothing that can be said on all of this as we donāt know the true costs of all these things, how many people they would need to justify it or even if those businesses would even consider a partnership with Monzo.
Itās easy to make a list of wants and state all the free things youād like.
Iād like:
Free KFC each month
10 free lottery tickets
A chauffeur to drive me to work each day
Iād pay Ā£5 per month or less if thatās an option?
But can it realistically be achieved (at this late stage too) and will it make a good business model? Does anyone offer similar that might support your case?
Anarchist
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I think the Plus team might be sat in an office shredding all their paperwork, as the Covid crisis has done for travel insurance provision and the bank rate cuts have done for interest-bearing account provision, and thus seen to all their planned offerings.
My opinion was that the demands for weekly updates was a demonstration of how entitled and demanding the forum had become around Plus. It was obvious that Monzo thought this was overkill and went along with it to appease, for a few weeks. The need to give constant updates was a distraction, and the feeling of ownership over the Plus product that the forum demanded was what got Monzo into the original Plus debacle in the first place, by trying to please everyone all of the time.
I donāt think Monzo any longer understands that engagement is different to broadcast. Indeed, with greater press interest, they seem to have abandoned an open, iterative, engaging approach.
All of which kinda makes me wonder what the point of the Community is, but thatās a different topic!
