The problem is that, sometimes, when we shout about things we get accused of virtue signalling - including by people on here. I know you’ve acknowledged that in your post - but how do you define virtue signalling?
I’ve always defended pretty much everything we talk about publicly - like the way we deal with vulnerable customers, the gambling block, customers in financial difficulty and sometimes I’ve been accused of virtue signalling. But I see what we do, day in and day out and I don’t think we’ve ever been guilty of it. Sometimes we’re maybe not very good about shouting about our actual actions, rather than our intent but often that’s because behind the stories we’d love to share there are real people who we want to protect.
I think in this case we’re starting small and talking about what we do, every day to be as responsible as we can be. To people, to the planet and our future.
Publicity is good, but the actions are more important.
We’ve done some brilliant stuff that hasn’t been talked about yet, and I know there’s a plan to update people outside of Monzo about some of that.