Why choose to launch in the USA - a nation of credit card users?

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@o99

The author is of the opinion the underbanked segment of the US population represents a large market

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USA Specific Feature Requests

Online - Branchless banking is nothing new to the USA. Though the US may behind in other ways such as chip & pin, contactless, and ease of digital transactions. Whilst Monzo is targeting trendy young urbanites in the UK, if they truly want to make an impact in the US, they need to go after a whole other market; The under and unbanked. This is a large market in the US for various reasons, This has some pretty large negative impacts on this market. Due to the lack of modern digital transaction i…

@jamar0303

just Brits downloading from US app store accounts for some reason?

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