The race to SIX MILLION users is over

Okay random guess here, 9th February at 10.37am

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Strange, I was just thinking 9th February at 10:35am.

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9/2/22 at 10:34 est. just to be safe.

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31/1/2022

13:01

9-2-22 10.38 am

Hey everyone – I wanted to drop in to let you know we’ll be simplifying the number we show on the website to make how we talk about this metric more consistent – and I’m flagging it here as I know you use this to track progress towards the latest milestones.

When we first added this counter to the website, we’d only recently launched the current account and moved away from the prepaid card. A while ago! Since then we’ve grown and added many new products and features – from Monzo Business, to Savings Pots, to Monzo Flex. There are a few different ways to define the number of customers we have anyway (think MAU, DAU, business accounts, joint accounts etc.), and this has become even more complex as we’ve grown. So we’ve decided to simplify the number on the site to make things more consistent.

From later today it’ll show we have “more than 5 million customers”, instead of the specific number. We’ll still change it when we hit big milestones (like 6m, which isn’t too far away!)

It’s something we’re trying out, so we may add some version of it again in the future. And in the meantime, rest assured we’ll keep you updated when we do reach these important milestones.

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Daym. You’ve just given my F5 key both relief and a new lease of life.

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We wanted to help you make that financial saving @davidwalton :pray:

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Can’t you update it next week so everyone can see that I’ve won?

Or is this @brandonskerritt making sure we can’t beat him?

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Ruining all our fun :sob::sob::sob::sob::sob::sob::sob:

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What is the downside of keeping it, Alan?

And does Monzo still talk about being “transparent by default” internally?

:pray:

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How about the number in other places it is held/displayed for those who do wish to know?

A self-selecting audience I know, but is this change intended to totally hide/bury the “real” value or just simplify it for the widest view?

TL;DR I liked it how it is/was

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I’ve noticed the live current users number now is obfuscated with “more than 5 million”. What was the reason for hiding it?
I’ve also noticed the Grafana dashboard with historical growth charts is also not working (although I understand it’s not officially supported)

I’m just worrying that Monzo is slowly hiding any visible KPI from the public. I loved the milestones and progress Trello board that was visible a few years ago. That really signified the “transparency” values.

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how we talk about this metric more consistent

Sounds a bit like an empty business speech. More consistent with what? And how does rounding it to millions make it more consistent?

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Did you read the whole post?

It’s not important, most were only waiting til it clocked to 6 mil so they’ll just tell us when that happens instead of unnecessary traffic to said page.

If it’s not important, why keep it at all?
Transparency board also seems like not important?

@Revels I did but didn’t manage to find what consistency are they trying to achieve. Might have missed?

They way I read it was that now they have more account types and such, they’ve never developed the code that updates this figure to account for these increases and decreases.

So perhaps they got told off for advertising a false number, or as they said they’re doing it to be more accurate without having to spend time on developing this “feature”.

It’s not important for us, but it’s important from an advertising / potential new customer perspective.

“Who are Monzo, I’ve never heard of them, I wonder if they’re good. Oh, over 5 million people bank with them so they can’t be that bad. Perhaps I’ll give them a go”

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^^