I really don’t see the point in such food-replacement products. I take such enjoyment from planning, preparing and eating real foods - not to mention combining them with appropriate beverages - that I find it difficult to believe anyone would want to inject a shake instead. Can someone explain?
I used to work for the International Red Cross in war zones, and we occasionally found ourselves in pretty tough situations - such as the earthquakes in northern Afghanistan in 1998, or the Rwandan refugee camps in 1996. In such situations, when we found it difficult to get food from the locals (or didn’t want to, for fear of depriving them), the gold standard was the French Army MRE (Meal Ready to Eat), and they came in so many different flavours - including coq au vin with gratin, with apple pie for desert. I could imagine someone very busy resorting to eating those now, but just don’t see the appeal of something like Huel.